HANNAH PARSONS

HANNAH PARSONS https://hannahparsons.art HANNAH PARSONS Mon, 24 Feb 2025 11:21:06 +0000 https://hannahparsons.art en Members Retreat Home https://hannahparsons.art/Members-Retreat-Home Wed, 13 Mar 2024 05:08:46 +0000 HANNAH PARSONS https://hannahparsons.art/Members-Retreat-Home Nike Member’s Retreat ︎︎︎ <img width="2620" height="1486" width_o="2620" height_o="1486" data-src="https://freight.cargo.site/t/original/i/42cce15bcb59f428b2388953dcdcfc809bc2a49cea8830847b3953e06ef1f735/33.png" data-mid="207026860" border="0" src="https://freight.cargo.site/w/1000/i/42cce15bcb59f428b2388953dcdcfc809bc2a49cea8830847b3953e06ef1f735/33.png" /> Member’s Retreat is a seasonal workout program.From the initial concepting to the creation of five unique volumes, I saw Member’s Retreat as an opportunity to re-think the typical workout video and turn it into something beautiful.︎ Concepting︎ Art Direction︎ Design System <img width="395" height="254" width_o="395" height_o="254" data-src="https://freight.cargo.site/t/original/i/ea92557c23d76b257a97757e521372ef73f3a19570f4b954485e3c4eeca12524/sp1.png" data-mid="207026868" border="0" src="https://freight.cargo.site/w/395/i/ea92557c23d76b257a97757e521372ef73f3a19570f4b954485e3c4eeca12524/sp1.png" /> Carbon Cake Home https://hannahparsons.art/Carbon-Cake-Home Mon, 24 Feb 2025 11:21:06 +0000 HANNAH PARSONS https://hannahparsons.art/Carbon-Cake-Home Fujitsu  Cardbon Cakes ︎︎︎ <img width="5494" height="3116" width_o="5494" height_o="3116" data-src="https://freight.cargo.site/t/original/i/8abbd2bb0f13a3f8d48dda40883c2f1e034cd7e113740ed48fb35f8d936533d1/1694044796.png" data-mid="227178954" border="0" src="https://freight.cargo.site/w/1000/i/8abbd2bb0f13a3f8d48dda40883c2f1e034cd7e113740ed48fb35f8d936533d1/1694044796.png" /> To raise awareness about Fujitsu’s Digital Twin︎ Technology for clean air, we wanted to make pollution data more visible and emotional, by delivering it in an unexpected way.In a unique collaboration that blends technology with culinary art, we created Carbon Cakes: a collection of cakes made with the same amount of pollution we breathe in every day.︎ Concepting︎ Art Direction Shortlisted Cannes Lions Festival 2024 Nike: Airmax Koko https://hannahparsons.art/Nike-Airmax-Koko Mon, 18 Mar 2024 09:22:17 +0000 HANNAH PARSONS https://hannahparsons.art/Nike-Airmax-Koko Nike Airmax Koko “Neo Classic” ︎︎︎ <img width="1484" height="1856" width_o="1484" height_o="1856" data-src="https://freight.cargo.site/t/original/i/ccc76ba42f00fa148019102aba9a9c1fe1faf598512bf41bc8116ab2c450c4f5/Nike_AirMaxKoKo0060.png" data-mid="207026361" border="0" src="https://freight.cargo.site/w/1000/i/ccc76ba42f00fa148019102aba9a9c1fe1faf598512bf41bc8116ab2c450c4f5/Nike_AirMaxKoKo0060.png" /> <img width="1484" height="1856" width_o="1484" height_o="1856" data-src="https://freight.cargo.site/t/original/i/ac648027619bff5cf009d589adcffc1b7b571a12a7c308c2bae248e04df03ded/Nike_AirMaxKoKo0464.png" data-mid="207026354" border="0" src="https://freight.cargo.site/w/1000/i/ac648027619bff5cf009d589adcffc1b7b571a12a7c308c2bae248e04df03ded/Nike_AirMaxKoKo0464.png" /> We see trends come and go, but classics are forever. A styling lookbook to highlight Nike’s spring shop and Airmax Koko sandal.    ︎ Concepting︎ Art Direction ︎ Kinda also produced this one <img width="317" height="169" width_o="317" height_o="169" data-src="https://freight.cargo.site/t/original/i/0c050ec2f6e66f1ca178f7a8134164f80208e38535c343449f5f021d9b8c864f/sp4.png" data-mid="207026364" border="0" src="https://freight.cargo.site/w/317/i/0c050ec2f6e66f1ca178f7a8134164f80208e38535c343449f5f021d9b8c864f/sp4.png" /> Uber Eats Home https://hannahparsons.art/Uber-Eats-Home Mon, 18 Mar 2024 06:46:09 +0000 HANNAH PARSONS https://hannahparsons.art/Uber-Eats-Home Uber Eats The Last Bite “最後の一口 ︎︎︎ The Last Bite is a series of social videos that feature quirky and increasingly elaborate ways of splitting different foods—all of which lead up to the “Buy One Get One” promotion as the simplest, most essential way to share dinner together.   This insight first came from a dream about sharing the last hi-chew with my boyfriend, then was developed through small doodles and illustrations, and then materialized before my eyes (thanks to a very brilliant team) into four beautiful films.︎ Concepting︎ Design <img width="607" height="378" width_o="607" height_o="378" data-src="https://freight.cargo.site/t/original/i/5915393a1e73a6688d26c9afb81b906852d0775e77df197ffb3585315456a7ac/4.png" data-mid="207021785" border="0" src="https://freight.cargo.site/w/607/i/5915393a1e73a6688d26c9afb81b906852d0775e77df197ffb3585315456a7ac/4.png" /> Animation https://hannahparsons.art/Animation Mon, 18 Mar 2024 05:19:20 +0000 HANNAH PARSONS https://hannahparsons.art/Animation Animation + Illustration  ︎︎︎ <img width="670" height="627" width_o="670" height_o="627" data-src="https://freight.cargo.site/t/original/i/418a3708f9cc704daa749d8b1e5abb5780f13d0038550e8504c7929acf863471/1-min.gif" data-mid="207096419" border="0" src="https://freight.cargo.site/w/670/i/418a3708f9cc704daa749d8b1e5abb5780f13d0038550e8504c7929acf863471/1-min.gif" /> <img width="558" height="522" width_o="558" height_o="522" data-src="https://freight.cargo.site/t/original/i/e26843abe1f2c1f8739a1c9aa3c4141fac1c0fd518b00ec130e7f60bd642bd1d/3-min.gif" data-mid="207096420" border="0" src="https://freight.cargo.site/w/558/i/e26843abe1f2c1f8739a1c9aa3c4141fac1c0fd518b00ec130e7f60bd642bd1d/3-min.gif" /> Fascinated by loops, my animations and illustrations tend to reflect on cycles. Life cycles, thought cycles, bicycles. What becomes apparent through repition?   <img width="323" height="299" width_o="323" height_o="299" data-src="https://freight.cargo.site/t/original/i/9177ad8d51285c358bfc3b4a7f7a41f2de7bb1d2f17b0b5aa6aceb4ef635e81a/5.png" data-mid="207018976" border="0" src="https://freight.cargo.site/w/323/i/9177ad8d51285c358bfc3b4a7f7a41f2de7bb1d2f17b0b5aa6aceb4ef635e81a/5.png" /> OutCats Home https://hannahparsons.art/OutCats-Home Mon, 18 Mar 2024 02:46:47 +0000 HANNAH PARSONS https://hannahparsons.art/OutCats-Home PONOS The OutCats ︎︎︎ <img width="1310" height="743" width_o="1310" height_o="743" data-src="https://freight.cargo.site/t/original/i/d7e1c79eed79c4ec6962b812fe0ce61cd2c8cc4bf415667cc525cfeec345e2cc/out.jpg" data-mid="207013785" border="0" src="https://freight.cargo.site/w/1000/i/d7e1c79eed79c4ec6962b812fe0ce61cd2c8cc4bf415667cc525cfeec345e2cc/out.jpg" /> “The Battle Cats” is a weird mobile game. For Black Friday we embraced the weirdness, creating an even weirder scandal - A group of rejected cats that never made it into the game,“The Outcats,” were out for revenge, stealing 100 million cans of cat food (the in-game currency)  demanding a place in the game.Then, players voted for their favorite Outcat in exchange for cat food cans. We released lost audition tapes, smear campaigns & influencer campaigns, breaking every promotional record in the game’s history.︎ Art Direction︎ Design Awards: D&AD Graphite Pencil2 Sliver Clio Awards2024 ADC Awards <img width="444" height="242" width_o="444" height_o="242" data-src="https://freight.cargo.site/t/original/i/74eec596df1dfdb785d6cbfbb25ba4f664a9351ca003252ad9f2406b246373b7/s.png" data-mid="207013814" border="0" src="https://freight.cargo.site/w/444/i/74eec596df1dfdb785d6cbfbb25ba4f664a9351ca003252ad9f2406b246373b7/s.png" /> Moonflower main https://hannahparsons.art/Moonflower-main Wed, 13 Mar 2024 16:03:18 +0000 HANNAH PARSONS https://hannahparsons.art/Moonflower-main Yeah Baby  Moonflower ︎︎︎ Created in collaboration with New York band, Yeah Baby, this frame by frame animation was a labor of love. ︎ Animation︎ Illustration <img width="302" height="248" width_o="302" height_o="248" data-src="https://freight.cargo.site/t/original/i/0bf53a3339a6a2b5efb84be5bb7ef643e46d2db03316b43cb4891393b57de2c4/sp3.png" data-mid="207019912" border="0" src="https://freight.cargo.site/w/302/i/0bf53a3339a6a2b5efb84be5bb7ef643e46d2db03316b43cb4891393b57de2c4/sp3.png" /> <img width="210" height="180" width_o="210" height_o="180" data-src="https://freight.cargo.site/t/original/i/de8ce21f8b7384f374d5a0cea6a3608a54388363c271b930d21aa1ac58c220d7/Screenshot-2024-03-17-at-17.08.12.png" data-mid="207019918" border="0" src="https://freight.cargo.site/w/210/i/de8ce21f8b7384f374d5a0cea6a3608a54388363c271b930d21aa1ac58c220d7/Screenshot-2024-03-17-at-17.08.12.png" /> <img width="2860" height="1606" width_o="2860" height_o="1606" data-src="https://freight.cargo.site/t/original/i/8556a53effa12183b453223d0faac46adc800358f087b9fd4679da04d3aae588/Screenshot-2024-03-18-at-15.29.10.png" data-mid="207021303" border="0" src="https://freight.cargo.site/w/1000/i/8556a53effa12183b453223d0faac46adc800358f087b9fd4679da04d3aae588/Screenshot-2024-03-18-at-15.29.10.png" /> Doll Project https://hannahparsons.art/Doll-Project Wed, 13 Mar 2024 16:03:44 +0000 HANNAH PARSONS https://hannahparsons.art/Doll-Project Dolls ︎︎︎ <img width="3277" height="4096" width_o="3277" height_o="4096" data-src="https://freight.cargo.site/t/original/i/59cee0dbe4fa04b9923049536b255bb716aaf43a90cf171ab9344bc7399c24dd/Frame-84509661.png" data-mid="207020129" border="0" src="https://freight.cargo.site/w/1000/i/59cee0dbe4fa04b9923049536b255bb716aaf43a90cf171ab9344bc7399c24dd/Frame-84509661.png" /> <img width="1080" height="1350" width_o="1080" height_o="1350" data-src="https://freight.cargo.site/t/original/i/c7520b47fd789a466a43dbbc2bffa0e1c2cae517a910ea37270e6280fd3e0238/dol.gif" data-mid="207020130" border="0" src="https://freight.cargo.site/w/1000/i/c7520b47fd789a466a43dbbc2bffa0e1c2cae517a910ea37270e6280fd3e0238/dol.gif" /> Over the last year dolls have become my object of interest.  What life do they take on? My dolls were featured in group show, “Sifting” at Inherit Gallery Books. <img width="207" height="242" width_o="207" height_o="242" data-src="https://freight.cargo.site/t/original/i/a5cc23b82530d9fc04691280aec98526ad904aaf967b4e3eedd13435afdd2fe4/sp5.png" data-mid="206960338" border="0" src="https://freight.cargo.site/w/207/i/a5cc23b82530d9fc04691280aec98526ad904aaf967b4e3eedd13435afdd2fe4/sp5.png" /> Nonchalant https://hannahparsons.art/Nonchalant Sun, 17 Mar 2024 13:05:40 +0000 HANNAH PARSONS https://hannahparsons.art/Nonchalant Gliiico Nonchalant ︎︎︎ <img width="2860" height="1742" width_o="2860" height_o="1742" data-src="https://freight.cargo.site/t/original/i/4a7b37cf1f2e0551853969f91dc13ce069b9167247ace27e14c6e561a2be9b05/Screen-Recording-2024-03-17-at-22.10.05-0-00-26-48.jpg" data-mid="206965419" border="0" src="https://freight.cargo.site/w/1000/i/4a7b37cf1f2e0551853969f91dc13ce069b9167247ace27e14c6e561a2be9b05/Screen-Recording-2024-03-17-at-22.10.05-0-00-26-48.jpg" /> For this video, I used a rotoscoping tech and archival footage .  ︎ Animation︎ Illustration <img width="325" height="443" width_o="325" height_o="443" data-src="https://freight.cargo.site/t/original/i/9556b9c8d1c8db70561fb28d7d5fecc883b283b5e7995fba25e7e4e5e2a96e25/sp2.png" data-mid="206965424" border="0" src="https://freight.cargo.site/w/325/i/9556b9c8d1c8db70561fb28d7d5fecc883b283b5e7995fba25e7e4e5e2a96e25/sp2.png" />